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Case study ... The Toy Chest

How The Toy Chest took over her own ads without logging into Ads Manager... and never saw the drop she feared.

How Hilary took over her own Meta ads without ever logging into Ads Manager... and never saw the performance dip she was afraid of.

It was the most business-changing decision I've made in the 12 years I've owned my business.
Hilary Key, owner of The Toy Chest
Hilary Key, The Toy Chest
Owner ... Indiana

Hilary Key has owned The Toy Chest, a beloved toy store in Indiana, for 12 years. Like every small business owner, she got pitched by "ad experts" constantly... and had learned to trust none of them. Here's how she went from that to confidently running her own ads.

When everyone's selling you advertising, who do you trust?

Running a small business means a constant stream of people promising to fix your marketing. After years of it, Hilary had her guard all the way up. Advertising felt like the one area where it was almost impossible to know who was for real.

As a small business owner, I get solicitations all day, every day from people wanting to help with my advertising. So it's a really difficult area to trust someone.

A trusted introduction changed her mind.

Zack and his team came to Hilary through a recommendation from someone she trusted. From the start they were straight with her... honest about the work, clear that it would take time to dial in her audience. That honesty earned the trust the cold pitches never could. Agency Long ran her ads, and the results spoke for themselves.

Then came the leap: running her own.

Things were going so well that Hilary was hesitant when Zack suggested she move onto Agency Long's app and start managing her ads herself. It felt like a risk. But she trusted the team, and she took it.

Zack and his team came to me through a recommendation from a trusted source, and it was the most business-changing decision I've made in the 12 years I've owned my business.

The result? Growth she could barely keep up with.

Taking the wheel didn't slow her down... it accelerated her. The growth was big enough that Hilary's advice to other owners is to get their systems ready first, because it can come fast. Now she recommends Agency Long to every small business she meets that's ready to grow.

I want to recommend it to every small business ready to grow... get your systems in place, because what they've done for me, and what I believe they can do for other small businesses, is absolutely phenomenal.
A look at The Toy Chest
The Toy Chest website
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In her words

Watch Hilary tell it

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